TRIUMPH OF LIGHT FOR ITALIAN DAILY
“Il Messaggero” (“The Messenger”), Rome's most popular daily newspaper, celebrates 145 years of life with a spectacular floodlit display covering the entire facade of its monumental headquarters in the heart of Rome.
“Il Messaggero” was founded in 1879 with an initial circulation of 20,000 copies, that quickly increased to 35,000 within the following two years.
The flagship building, that had originally been a luxury hotel, was acquired in 1920 by the then owners, the Perrone family of wealthy industrialists and publishers and it has been a well-known landmark on the major thoroughfare of Via del Tritone ever since.
The present anniversary is being marked by a pavement-to-roof installation projecting the front pages of all the major stories of the century and a half of the paper's history, from the death of national hero Giuseppe Garibaldi, the referendum that gave Italian women the vote for the first time, the horrors of the so-called “Years of Lead”, the wars against the Mafia and the World Cup and Olympic victories.
Despite suffering from the general drop in the reading public over the last few years, “Il Messaggero” maintains a faithful following throughout Italy in its printed version, as well as in its digital form.
Info: www.ilmessaggero.it
