TURIN'S NEW CHOCOLATE MUSEUM

TURIN'S NEW CHOCOLATE MUSEUM

Just over a year ago, Turin (Piedmont) opened its first Chocolate Museum, joining the Choco-Story brand venues already present in Paris, Brugge, Brussels and Prague. The museum is situated in the historic Pfatisch confectioner's shop and laboratory, celebrated for over a century for its chocolate creations and offers a fascinating overview of chocolate production from the earliest times to the present.

The city of Turin, however, has been linked to chocolate production since 1560, when the Savoy royal family introduced the fashion of drinking hot chocolate. iSince then, Turin's chocolate producers have developed treats that are household names, like Gianduiotta, Boero, Cremino and the world's favourite chocolate spread – Nutella.

Every year, the city hosts ChoccolaTo, the great international Chocolate Fair. This year's edition ended on the 2nd March, and attracted thousands of chocolate-makers and visitors.

The chocolate theme has also become a major tourism pull, with “sweet” tours to visit the many traditional chocolatiers in the city and watch how they make their gastronomic treats.

  1. Stenhouse

Tel: 0039.011.19820447 info@choco-story-torino.it

Posted on 12 Mar 2025 by Editor
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