The Covid pandemic has made some changes to Italian holiday habits. Whereas tourists have been avoiding the major art cities, the small historic “borghi” (villages with under 5000 inhabitants) have been enjoying a visitor boom.

The “borghi” are charming, tranquil destinations, complete with their own historic buildings, works of art, festivals, friendly retreats and splendid surrounding scenery, which constitute just under 70% of Italy's urban reality. Most of them are little known and are by-passed by the mass tourism market.

The “Progetto Borghi” (Historic Village Project), a digital forum dedicated to the regeneration of Italy's little towns, promoted by the Host B2B organization, was launched recently in order to encourage the above trend in increasing visitor numbers.

Backed by important partners such as the Italian Touring Club, the Association of the Authentic Borghi of Italy, the Association of Responsible Tourism, and the Association of Seaside Borghi, as well as the Most Beautiful Borghi of Italy, the project is also supported by the Universities of Calabria, Messina and Cagliari.

Info: https://progettoborghi.host-b2b.com/